The Dallas Mavericks announced a new multi-year partnership with Audacy on Tuesday, designating 105.3 The Fan as the franchise's official flagship radio station. This deal will broadcast Mavericks games to more than nine million potential listeners across North Texas.
What does the new radio partnership involve?
The partnership makes Audacy's 105.3 The Fan the official home for Dallas Mavericks game broadcasts. This is a multi-year agreement, securing long-term radio coverage for the team. The station's extensive reach across North Texas is a major component of the deal.
Audacy's platform will deliver live game coverage, pre-game and post-game analysis, and exclusive team content. This move centralizes the Mavericks' radio presence with a single, powerful broadcaster. Fans can expect consistent, high-quality audio coverage for every regular season and playoff game.
Why is this deal important for the Mavericks and their fans?
Expanding access to over nine million listeners is a significant win for fan engagement. It ensures that Mavericks basketball is readily available to a massive audience, from Dallas to the broader North Texas region. Radio remains a vital way for fans to follow the action live.
For the franchise, it solidifies a key media relationship and provides stable, widespread distribution. It also creates new promotional opportunities for the team throughout the Audacy network. You can follow the team's progress and upcoming games on our schedule page.
How does this fit with the team's current direction?
The announcement comes as the Mavericks build momentum on the court.
Securing a strong radio partner aligns with efforts to grow the brand and connect with fans during a competitive phase. Consistent, accessible broadcasts help maintain fan interest through the ups and downs of an NBA season. Key players and Coach Jason Kidd's strategies will be analyzed in depth on the new flagship station.
What can listeners expect from the broadcasts?
Listeners tuning into 105.3 The Fan will get full play-by-play coverage of all Mavericks games. The broadcast team will likely include familiar voices providing insights on points, rebounds, assists, and defensive plays. Expect deep dives into shooting percentages like FG% and 3PT%, as well as breakdowns of pick and roll execution and perimeter defense.
Pre-game shows will set the stage with starting lineups and injury reports, which fans can also check on our injuries page. Post-game coverage will feature immediate reaction and player interviews. This comprehensive approach turns each broadcast into a full experience for the dedicated fan.
The partnership also opens doors for special programming, like coach's shows and player features. It creates a dedicated audio home for all things Mavericks basketball throughout the year, not only during games. This kind of consistent presence helps build a stronger, more informed fan community across the Metroplex.
